Make More Money

Saturday, March 11, 2006

Use the Power Words To Make More Money On-line.

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So you have this great web site, and now you want to sell tons of products on line. How can you kick up your web site's performance and double your sales? The answer you must hype it up a little. That is how the best of them make a fortune on line. Don't believe me have a look at some of the smoothest on line salesmen. See the product, and buy the product. The next thing you know you'll find yourself believing that hype sells more.

Who are the masters of hype? Those people you see on infomercials they sell products by convincing people that the product they are selling is the best product in the world. When the product is bought, what you really have is just another set of knives. They might be nice but they are not that great.

What do all the best Internet marketers have in common? They all use the power of words to sell their products. For instance is it better sell more products on line, or is it better to sell products like crazy on line? Do you want to see profits on line, or do you want to see massive profits on line? Can you see the difference in the two lines? Is it better to increase your sales, or is better to double your sales? Okay now I think you are starting to see the picture. The next time you see an ad on line that has you thinking I want to buy this, take a deep look at the description words that are used in the ads, you will see that the best written ads have powerful words that sell the products, or services. The real Gurus learn how to kick it up a notch and sell like crazy using nothing more than power selling words.

Selling on line is a lot different than selling at the store. The visitor has only words to go on, and maybe a picture, or two. So if you are a web site owner do a better job to describe the products use powerful descriptive words.

What kind of words did I say to use? Powerful descriptive Words.

Here is an example of how to kick your sales letter up a notch. There are 2 site both of these sites are offering to build web sites for their customers.

Site one writes: We'll build you your very own web site for 65$ guaranteed to satisfy!

Site two Writes: We'll build you a professional custom made web site for 85$ To your Guaranteed satisfaction! For a limited time we will also take off an additional 20$ dollars.

Do you see how the descriptive words has jazzed up the offer? Site 2 has convinced me to buy from them. The fact that they will build me a "professional custom made" web site as opposed to my very own web site. Means all the difference! They are also giving me a deal, 20 dollars off the price of 85$. WOW I am in Sign me up! When ever possible make your customers feel happy about getting a deal. Almost every one I know loves a bargain.

No matter what you are selling you can make or break a sale with words. At every cost use power selling words. You will see that your offers will stand out, and that more people will want to buy from you as opposed to your competitors. Here are a few techniques that I use.

1. Ask yourself what are people looking for when they buy a certain product.

2. Write down as many descriptive words as you can think of about the product. (these should be words that sell the product)

3. Write down a general offer.

4. Plug in your your descriptive words before the product remember to use words that are powerful, and that sell the product!

5. Ensure that you make you buyer feel that they are getting a bargain.

Alright lets put those words into action starting with step number 1 the product: web site I will build you a web site.

What do people want from a web site. They want it to look good, sell the products, deliver a certain message,look a certain way, find bargain prices. etc..

Step 2 description words: professional, customized, content rich, etc...

Step 3 the offer: we'll build you a web site for $65

step 4 Plug in descriptive words: We'll build you a professional customized web site for the low price of 85$.

Step 5 Give them a bargain: "We'll Build You a Professional Customized web site for the low price of $85. Your Satisfaction is Guaranteed. If you act now we will take of 20$ from the $85.

Okay so now you have it. Next time you find yourself trying to sell another product on line try to describe it's most valued traits, and send it home with the buyer!

About the Author

I am Michael Ditch, the owner of Internet5kincome.com web site. If you liked what you have read in my articles, or have questions about what you have read please visit my web site, where you will find many ideas and resources, on how to own and run a successful Internet home business. http://www.internet5kincome.com

Do You Want To Make More Money as a Coach

Do you Make Enough Money as a Life Coach?

Theres a lot of coaches out there not making any money, looking for opportunities, trying to model what others are doing, networking like crazy, researching, visualizing, affirming and hoping yes, hoping that the clients show up before the bailiffs.

Ive been involved in Marketing and PR and worked with and met the good, the bad and the ugly of the coaching world and can honestly say if you are not making any money there is probably a reason why that I can help you with.

There is usually a very fundamental point missed. Youve probably pitched into your the business cards, the letter heads, the brochures and all the online stuff and youve probably even read a few good books on marketing And it still aint happening.

Maybe you get a client or three, but before you can build your coaching practice to client number four, the client pack of cards falls down and you pace the office exclaiming why oh why?

Well, the answer is easy. All the networking, all the marketing, researching, modeling and hoping, visualizing and affirming isnt going to make a blind bit of difference unless you back up a couple of steps.

What most coaches have failed to do is define themselves. They do this because they fear if they say, Im a relationship coach that theyll miss out on all the health and fitness, money and career business.

What career business? What health and fitness, what money Its not exactly been pouring in has it?

You have to define yourself. If you dont, you wont ever get more than a trickle of business.

When you define yourself you clearly say to your target market, Heads up, Im your baby. You have problem X. Wow, I fix problem X. This is how it works.

And I dont just mean defining your self as simply a Relationship Coach I mean what kind of relationship coach. Are you the relationship coach for busy executives who wants to find their soul-mate? Are you the relationship coach for people who have suffered abuse? Are you the relationship coach for newly wedsMums with children or dad thinking of running away.

Define yourself for goodness sake. Tell your market you are the God or Goddess of coaching on that particular problem. Send them a clear message, not the diluted I cover all ailments tosh that most of the market bewilders prospects with.

Ive worked with a top UK coach. Shes an absolute master at defining. When you think youre clear on something she makes it clearer. As a result of the defining shes done on her coaching practice, the whole thing exploded.

Shes a great example. You have to find your message. Until you do, dont waste money on stationery, marketing and websites.

Find your message! Educate your audience and success will be yours.

Best

Neil Millar

Neil Millar is a novelist and Personal Development Author, acclaimed by a New York Times best Selling Author as A Master of foreshadowing and suspense. Hes also worked closely with top UK coach Jo Ball. Find out their books and programmes and philosophies at www.neilmillar.net

21 Simple Ways To Make More Money From Your Current Clients, Part 2

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It is easier to make additional money from your current clients than it is to go out and find new ones! See 21 simple ways in this three part article series.

PART TWO:

Here are seven more great ways to make more money from your existing clients, continued from part one.

8. Give people a huge discount to your subscription product if they subscribe for a longer period of time.

Example $9.99/mo, or $21.99 for 3 mo., (equals out to $7 and some change per mo.), or $36.00 for 6mo. ($6/mo.). Each larger subscription in time length gets smaller in the per month fee if you were to divide the total by the number of months the subscription lasts.

9. Send your customer a free surprise gift with your back end product offer included.

You can do this by offering an ebook as a free surprise gift and add your back end offer (Or a link to your offer) in the ebook.

10. Give your customers a discount if they buy over a certain number of any products.

Several examples of this are BOGO (Buy one get one free), buy three get the fourth free, or even lowering the price of each item by a certain dollar or percentage amount once the client reaches a certain number of purchases.

11. Publish a back end product offer inside any of the information products you sell.

A good way to do this is to offer customization rights for $20 - $99 inside the ebook itself. This also allows the current client potential income by letting them earn a % of all customization fees from all ebooks they sell. (After customizing with their features and information, of course!) This goes over very, very well.

12. Group your products together in package deals to make more profit form each sale.

Offer the package as a 2nd option when you make a sale of the single item. On the order page - or use an in-between page to show the upsell of the group of products at less than what it would cost to get them as separate items.

13. Include a back end product offer inside your "customer's only" online club.

This would be in addition to the free items and articles and resources. Also have a discounted offer or special offers area so you have a built-in backend in your membership area.

14. Join someone else's affiliate program and use it as an upsell or back end product.

This works especially well if you don't have a higher-end product of your own. Join an affiliate program and promote a seminar or higher ticket item as a back end sale. As an upsell, you would add the additional offers onto the thank you page.

An example of this type of program is Thank You Ads. This thank you page program will get you additional advertising by showing affiliate offers on your thank you page (Using a simple javascript) and showing your ad on other member's thank you pages.

You can also use this option in #13. The member's discount area doesn't have to be all your products. You can use affiliate products as well.

Well, we are 2/3 done :) Look for Parts One and Three for the rest of these great ways to make extra money from the clients you already have!

About the Author

"Techie" Teri Mramer is the busy owner of the new training site sensation, Web Master Insider Training Club Get your free 3 week trial membership today and start building your business web site tomorrow!